The vitamin water market is flush with competitors trying to sell you their version of health in a bottle. SoBe is hoping that being one of the first players to successfully use PureVia sweetener in a sugar free drink will help them leave the competition in the dust. PureVia is derived from the stevia plant, which contains natural sweetener. We decided to put SoBe’s Black and Blue Berry Lifewater to the test, and were pleasantly surprised at how flavorful this water is. To start things off, we can’t go without saying how compelling the bottling and labeling is. This is par for the course for SoBe, but you really have to take a look at the bottle in good light to see how much time and effort went in to making a stunning package for this product.
The taste of this product is strikingly sweet. Truthfully, we were expecting something really bitter; or perhaps weak and unsatisfying. The berry and the sweetener are a great couple, and the only aftertaste is one slightly akin to candy. It’s hard to believe that you can get this much taste from 6 grams of carbohydrates and 25mg of sodium, but somehow they did it. We are definitely looking forward to trying some of the many other Lifewater flavors. An eight ounce serving also contains 100 percent of the recommended daily intake of Vitamin C, 20 percent of Vitamin E, and 10 percent of several important B vitamins. This water also contains grape seed extracts and mixed berry extracts.